Sweet, juicy watermelon over a deep menthol chill. Lush Ice is one of the most recognized flavor names in the alternative-nicotine world and converts vape users better than any other profile. We manufacture it for white label and private label brands at our pharma-grade facility — your flavor, your strength, your branding.
Lush Ice carries enormous name recognition from the vape category, where it has been a top-selling flavor for years. That existing familiarity does real work on a shelf: buyers already know what it tastes like before they pick it up, making it the strongest crossover SKU for converting vape users to pouches.
Our Lush Ice leads with sweet, juicy watermelon layered over a deep menthol chill. The fruit stays forward while the ice carries it, which is exactly the balance the name promises. It carries across every strength we produce — including fully custom mg specified by your brand.
Every Lush Ice pouch is 100% tobacco-free, built on a plant-based fiber base with USP pharmaceutical-grade nicotine, and produced under pharmaceutical-grade quality standards. No tobacco, no staining, no spitting — the clean, discreet format modern customers expect.
| Flavor profile | Sweet watermelon with deep menthol |
| Flavor family | Fruit · Ice |
| Nicotine strengths | 3, 6, 9, 15, 20 mg (custom available) |
| Pouches per can | 15 or 20 |
| Pouch format | Slim or regular |
| Nicotine type | USP pharmaceutical-grade, tobacco-free |
| Base | Plant-based fiber |
| MOQ | 50,000 cans total · 5,000 per SKU |
| Lead time | White label 4–6 weeks · Private label 8–12 weeks |
| Markets | USA (primary) · UAE · UK · Europe · South Africa |
Use our proven Lush Ice formulation with your branding on the can. No R&D wait, lowest cost, fastest to market — typically 4–6 weeks. Your vape-crossover SKU, ready now.
We tune a custom watermelon-ice profile exclusive to your brand — fruit sweetness, menthol depth and strength dialed to your exact spec. Your formula is locked and never sold to another client.
Both options use the same pharma-grade facility and in-house lab testing. See the full breakdown on our white label nicotine pouch manufacturing guide, or compare white label vs private label in detail.
Lush Ice rounds out an iced range alongside Lush Ice and Cola Ice. Explore the rest of our 20+ validated flavors:
Tell us your strength, can count, and volume — we'll send pricing, lead time, and a sample.